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Silicon 70 2020

Outreach – The market-leading sales engagement platform elevating processes and technology


At its core, customer relationship management (CRM) is all of the activities, strategies, and technologies that companies use to manage their interactions with their current and potential customers. A saying frequently heard and said in many businesses is "the customer is king." CRM helps companies to build a relationship with their customer that, in turn, creates loyalty and customer retention. Since customer loyalty and revenue are both qualities that affect a company's revenue, CRM is a management strategy that results in increased profits for a business. At its core, a CRM tool creates a simple user interface for collecting data that helps businesses recognize and communicate with customers in a scalable way.

Outreach is one such firm built to scale to fit your needs, from startups to Fortune 100. The firm is built for scalability and across-the-board performance. Get set up and start selling immediately. To ensure your organization is wildly successful, all customers are enrolled in its world-class success program. The firm helps you to learn new strategies as you use Outreach to drive better results. It also equips your users and teams with the skills to become sales masters. With a consistent customer satisfaction score of over 97%, the Technical Support Engineers have deep industry and technical expertise to flex. Whether you're a small sales shop with a few sales reps or a Fortune 100 enterprise with thousands, Outreach's platform is built for high performance at any scale.

Why Choose Outreach

Outreach is an always-on assistant that surfaces customer insights and helps prioritize your next steps based on account and opportunity priority. Outreach works from anywhere, whether it is from the native platform or side-by-side other tools. Its Galaxy integrates all critical sales actions into your workflow. Galaxy is where reps go to easily integrate CRM, conversation intelligence, video, and many other apps into a single pane of glass. The firm helps representatives optimize sales strategies and automate administrative tasks. With Outreach, managers get insights on rep and team performance and provide better coaching through capabilities.

Path-breaking solutions and services offered by Outreach

Account-Based Sales: It coordinates and targets your accounts with precision. The company's account-based sales also orchestrate account-based playbooks across teams and channels. It builds a workflow for reps around accounts and syncs buyer intent data to align marketing efforts. It helps to measure activities and tactics against target accounts and access and leverage account-level data.

Inbound Sales: Set up Outreach to coordinate with your marketing automation campaigns. Ensure that sales reps immediately reach out to hot leads. Quickly connect with leaders when they ask for trial/demo or lead score hits a certain threshold. Outreach allows both sales and marketing to build a more robust follow-up sequence for inbound leads and tremendous success.

Recruiting: The firm helps organizations and businesses to recruit at scale with a human touch. It systematically engages with your entire candidate base and will speak to each candidate directly, giving you a face in an otherwise faceless process. The firm also engages and follows up with hundreds of people every day. Outreach is at the forefront of the newly created Account-Based Sales Development platform. It is super-charging the pipeline growth of both new business and expansion business. Full visibility into your team's activities lets you know each rep is engaging every prospect with the right messaging every time. And everything's automatically logged to CRM, so you'll never worry about data accuracy again.

Meet the pre-eminent leader

Manny Medina serves as the Chief Executive Officer of Outreach. Before Outreach, he was employee number three on Amazon's AWS team and led the Microsoft mobile division from launch to $50M in annual revenue. Mr. Manny is a model of vulnerable and transparent leadership to his employees, from his heartfelt weekly email to his employees, to the traditional Friday get-together where the whole company shares their highs and lows. He is a proponent of saving the planet by consuming less and purchasing second-hand whenever possible. Mr. Manny grew up in Ecuador and now lives with his wife and three children in Seattle. He holds an MBA from Harvard and a Masters in Computer Science from the University of Pennsylvania.

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