50 Fastest Growing Companies of the Year 2020

Get control of Salesforce and achieve faster delivery cycles with Provar’s code-free automated testing solution


Salesforce’s ability to deliver change quickly is one of the main reasons for its strong foothold in the market. The benefits are exponential in Salesforce as it can support faster delivery cycles and provides continuous improvements. Even with all the features, there is one part of the agile delivery cycle which still hinders the speed of delivery: testing. As fast as agile deliveries have now become, testing still remains resistant to acceleration, making it a prime candidate for strategic automation. As such, the adoption of test automation is continually increasing within organizations that are becoming increasingly focused on swift and efficient delivery. There are several reasons for implementing automated testing but some of the key ones are to reduce the time and/or cost of manual testing, to accelerate the delivery cycle, and to provide evidence of testing done thoroughly and consistently.

If you are beginning your automation journey for delivering more with Salesforce, there is good news on the horizon. Provar is the market-leading Salesforce testing solution, trusted by some of the largest and most complex Salesforce projects across the globe. Provar is the only code-free, integrated automation testing solution specifically for Salesforce, delivering the benefits of automation while avoiding the pitfalls of other solutions. The company was founded in 2014 and is headquartered in London, UK, with offices in Nashville, Tennessee, and Gurugram, India.

In conversation with Geraint Waters, Co-Founder and CEO of Provar

Q. Digital transformation must provide a competitive edge to customers. How do you gain insights to keep your clients ahead of the curve?

Salesforce’s tri-yearly release cycle means the platform is constantly being improved to help companies work better and innovate faster. With this rapid rate of change involving major release cycles and multiple patch releases on top of each customer’s sometimes weekly or daily internal updates, businesses need to stay on top of every change to ensure their users get maximum value and minimum disruption. In addition, companies are under an increasing pressure to deliver software faster and more frequently. This speed of delivery comes with the risk of introducing system issues, corrupting essential business data and breaking critical workflows. This brings a high reputational risk for large enterprises if their changes are not thoroughly tested for quality. Provar’s mission is to help customers keep pace with innovation. At Provar, we’re committed to being the best at Salesforce testing, and that means constant innovation to meet our customers’ needs. Provar has a strategic roadmap to anticipate our customers’ requirements based on our wide QA experience and our deep knowledge of Salesforce’s future direction.

Q. What are some of the best practices for Salesforce automation testing?


When it comes to choosing an automation solution and making the project a success, it’s important that organizations look carefully at their technology requirements and choose the right solution for them. Choosing the right solution is critical to the success of the project. It’s also important that teams define an automation roadmap that meets their organization’s needs. That means assigning the right automation metrics and ownership and looking for ways to integrate automation throughout the wider software delivery lifecycle. Finally, organizations should remember that automation is something that returns increasing value over time. It may take more than a week to show value, but if teams have defined their roadmap, stuck to their plan, and followed these recommendations —it will pay off!

Q. Why is testing important to ensure successful Salesforce implementations?

Our customers build mission-critical apps on Salesforce that integrate the Salesforce platform across their business. For our customers, the potential damage of incorrect report data, incorrect deployments, or functional issues can cause major system outages and reputational damage. For this reason, Quality Assurance needs to be a priority.

Q. How do you market your services?

As a Salesforce-first solution, we also have a strong word of mouth effect through the Salesforce ecosystem as well as referrals from our existing customer base and our world-class partners. We also participate regularly in official Salesforce events worldwide, in addition to local Salesforce community events and QA/testing meetups.

Q. Do you have any new services ready to be launched?

At Provar we are always seeking new ways to bring better ROI to our customers by further extending our testing technology. We’re also investing in a broader education program to share our knowledge of test automation, recognize and develop our users’ skills and provide a path to Provar certification.

Q. What are your trajectories for the next 5 years?

Provar has been a profitable business since day one, and we’re proud to have built a company that’s achieved recognition in the enterprise space and in the industries we serve. We’re looking forward to the next phase of business growth as we find ways to scale up to meet Salesforce customers’ needs.

Meet the leader behind the success of Provar

Geraint Waters is the CEO and Co-Founder of Provar. He has an extensive test automation background, and prior to founding Provar was responsible for testing and release management at Barclays Investment Bank for the Equity Derivatives business.

“Silos are out. Collaboration is in. That’s why we designed Provar to help teams build, test, and release software faster and more reliably with teams in mind. With Provar, you can seamlessly integrate software development and IT operations and bring testing earlier (and everywhere) throughout the DevOps lifecycle. With Provar, you can test as quickly as you build.”