Newsletter
Magazine Store

30 Most Inspiring Leaders to Watch 2022

Top of the line marketing solutions helping businesses go the extra mile: Taradel

thesiliconreview-jim-fitzgerald-ceo-taradel-22.jpg

For the past dozen years, Taradel has worked with small- to mid-sized businesses and franchises to deliver affordable, turnkey marketing solutions. Whether it’s creating direct mail, print advertising or digital marketing, Taradel makes it easy for businesses and non-profits to deploy highly targeted, cost-effective direct marketing campaigns that produce results. By combining Taradel’s intuitive software with proprietary data analytics overlaid with its expert consultation and its pioneering approach has helped to generate unprecedented ROI for Taradel’s customers.

Every Door Direct Mail

Every Door Direct Mail is the easiest and most affordable way to reach new customers right at their mailbox. You just choose your customers and create your ads, and Taradel handles the rest from printing to postage. Direct mail has a unique advantage your audience physically touches it without distractions or competing offers. The USPS delivers mail to every address in the country. No other media channel has 100% saturation capabilities. Neuroscience research has proven that consumer remember direct mail offers 70% more than digital ads. According to the ANA, the average direct mail response rate is 5% (to new prospects) — the highest level in recorded history. When your mail delivers, you'll see results fast. 82% of direct mail advertisers plan to increase or maintain their budget in the year ahead. A 2021 survey of small business owners revealed that direct mail and Facebook ads were the top revenue drivers.

Personalized Mail

Personalized Mail enables advertisers and organizations to reach specific individuals, through the use of mailing lists, with direct mail postcards. Direct mail has a unique advantage — your audience physically touches it without distractions or competing offers. Only send mail to the right people, at the right time. Personalized mail is data-driven and efficient. Neuroscience research has proven that consumer remember direct mail offers 70% more than digital ads. When your mail delivers, you'll see results fast. 82% of direct mail advertisers plan to increase or maintain their budget in the year ahead.

Facebook Ads

Advertise on the world's largest social media platform with highly-targeted, affordable, and effective ads that appear directly in the user Feed. A single image ad is one of the simplest ads available because it's easy to set up — it doesn't take a lot of time to make. Once you pick an objective you just choose your audience and then upload your content, image and links. This kind of ad is a perfect introduction to Facebook ads because it helps you reach lots of customers and build interest quickly. You don't need a big budget and you don't need lots of time trying to figure out how to create the ad. If you want to upload more than one image you your ad and give audiences a better idea of what you offer, use carousel ads. With carousel ads you can upload between two and ten images that users can scroll through. An added bonus is you can make each image link to a different page on you website. For example, if your object is to sell women's clothing, you could showcase pants, tops, shoes, and accessories all with one carousel ad.

Google Display Ads

Advertise on the world's largest social media platform with highly-targeted, affordable, and effective ads that appear directly in the user Feed. The Google Display Network reaches 90% of Internet users worldwide, across millions of websites, news pages, blogs, and Google sites like Gmail and YouTube. Google display ads, also known as banner ads, are essentially "digital billboards" that generate brand awareness and website traffic to your target audience. The ad type is ideal for promoting your brand, products, services, and is often used to generate leads and sales. At its core, multichannel marketing is about reaching prospective customers where they are. And they are everywhere. Some people prefer to make purchases online, some don't. Some people prefer to receive physical offers, some don't. Multichannel marketing helps your campaign cast the widest net possible and, importantly, makes it easy for customers to respond how and when they want to. Taradel's platform makes multichannel marketing a breeze and it coordinates your ads across channels for consistency and general awesomeness.

Email Marketing

Send 100% CAN-SPAM compliant emails to local residents opted-in to Taradel’s vast network. Promote events, special offers, hiring efforts, and more with email campaigns targeted to local consumers. Email marketing is affordable and enables prospects to easily respond directly to your business via the web or by phone. Taradel's email solution is 100% CAN-SPAM compliant and adheres to all DMA regulations and best practices.

Meet the leader behind the success of Taradel

Jim Fitzgerald, Founder and CEO, Jim founded Taradel® LLC in 2003 after decades of successful print industry management experience.Under Jim's leadership, Taradel® has grown from a home-based startup, to multimillion dollar entity, with partnerships that include international corporations and government contracts.

“We start from goals. Don't waste a dollar on marketing that doesn't take your business further. We make your personal business goals our top priority and our team goes the extra mile with you to make them happen.”

NOMINATE YOUR COMPANY NOW AND GET 10% OFF