50 Most Admired Companies of the Year 2016

Delivering Amazingly Simple, Yet Unbelievably Powerful Network Management Software: LiveAction


“Headquartered in Palo Alto, USA LiveAction is all set to revolutionize the network by establishing itself as the visualization and analytics standard.”

Building networks can be a difficult task when trying to achieve cost-efficient infrastructure, balancing network loads, optimizing bandwidth, all of which require a great deal of careful planning and expertise. However, the real challenge of building networks is managing, or operationalizing, the network in order to keep it running smoothly and securely at all times.

Effective network management is about intelligence and speed: making smart, real-time decisions and responding quickly to changing conditions. Meeting such standards, LiveAction provides enterprise organizations with a solution that simplifies the task of network management.

Founded in 2007 as a Referentia Systems, Inc. company, ActionPacked Networks (now named LiveAction) focused on helping the U.S.

Department of Defense manage and simplify its network. Over time, the company discovered that the commercial marketplace also benefitted from LiveAction’s application-aware, network performance management and Quality of Service (QoS) features.

Today, LiveAction is used by the Global 2000 to manage and optimize their worldwide networks. LiveAction’s software features patented network visualization, real-time big data analytics and deep control of routers, switches and firewalls for an unparalleled network experience.

LiveAction Positioned for the Future of Networking
LiveAction is strongly positioned for several current and key trends in IT. The WAN portion of the network has evolved into a key component for achieving several strategic business initiatives. As more and more services are delivered and consumed from the internet and cloud providers, the success of the WAN has a direct correlation to the success of the business. Increasing customer satisfaction through the deployment of new web enabled services, and increasing employee productivity through the use of similar tools, all rely on an optimized WAN.

LiveAction’s association with Cisco, as the recommended monitoring and service assurance solution for Cisco Intelligent WAN SD-WAN, has also put LiveAction in a strong position to succeed within these IT initiatives.

LiveAction Products: Overview
LiveAction’s LiveNX is a network visualization & analytics platform that simplifies the complexity of monitoring, analyzing, and configuring networking technologies such as: NetFlow, WAN, Quality of Service (QoS), Voice & Video, SD-WAN, and Cisco Intelligent WAN. LiveNX’s interface replaces complicated error-prone command line input with an intuitive graphical user interface. This rich visualization of the network topology, plus in-depth views of individual devices, interfaces, flows and routes shows how traffic traverses the network in real-time and highlights any areas of congestion or possible mis-configuration.

Beyond visualizing flows over the network, the interface also allows IT administrators to drill down into performance metrics and then take action to resolve issues. Customers typically see five-fold reduction in the amount of time it takes to identify and resolve network issues.

Target segments
LiveAction is utilized by enterprise organizations throughout the Fortune 50, 100, and 500. LiveAction’s LiveNX capabilities are ideally suited for organizations that rely heavily on WAN connectivity to operate their business which includes nearly all vertical markets including Retail, Financial, Government, Utilities, Education, Healthcare, Manufacturing, and Transportation.

Surpassing competition
A key strategy of LiveAction has been to focus on developing a reliable product suitable for the toughest environments. Secondly, it’s rich

visualization of the network has helped LiveAction stand out. Interested customers can immediately see the status of their network, and customers who have deployed LiveAction easily gain an understanding of what is really happening. Finally, being added to Cisco’s solutionsPlus program as a Cisco IWAN management solution, and availability on Cisco’s Global Price List, provides customers with easy ordering, simplified processing, and worldwide availability.

Success story of a happy customer
Digital First Media, headquartered in New York City, reaches more than 67 million Americans each month through more than 800 multi-platform products across 18 states. In an industry where rapid consumer adoption of new devices, streaming media, high-bandwidth networks, social media platforms, and other advancements are transforming business, Digital First Media faced a challenge to satisfy performance and business needs of this fast-paced network environment. When Digital First Media Leveraged LiveNX software; it helped streamline fault detection, isolation and resolution. With hundreds of devices across hundreds of sites, LiveNX enabled the Company’s Network team to turn the data collected from network devices into actionable information. Based on LiveNX’s ability to visually represent the network traffic, the Network team, was able to quickly locate and resolve any network issues, helping front line IT groups. Beyond the operation aspects, LiveNX will allow Digital First Media to look deeper into network design and optimize performance based on the historical playback features LiveNX offers. By using historical data from production networks, the team can better view how the network performs in real-world scenarios to better focus design efforts and drive increased performance.

Key Executives

Darren T. Kimura, President, CEO and Chairman of the Board – Darren is an accomplished technology executive with more than 20 years of experience in 23 countries. He has been inventor on 14 patents, oversaw the acquisition of more than $2 billion in contracts, raised in excess of $80 million in venture capital and private equity, and more than $100 million in project financing. Darren has led key strategic initiatives; preparing for Initial Public Offerings and Mergers and Acquisitions by organizing teams and leading strategic engagements with Fortune 500 companies.

Dana Matsunaga, Executive Vice President and COO – Dana has more than 25 years of experience in networking communications. He has led corporate, product/solutions marketing, sales, business development nd engineering initiatives. Prior to joining LiveAction, Dana was Director of Program Management at Spirent Communications where he managed marketing, product management, software development, hardware engineering, product verification, manufacturing as well as multi-site teams throughout the organization.

John K. Smith, CTO and Co-Founder – John develops the technical strategies and relationships to drive product development to meet customer needs. He has been in the networking field for more than 15 years, holding 2 patents and 4 patent applications. Previously, John served as Vice President of engineering at Spirent Communications where his contributions led to more than $120 million in revenue per year, while overseeing the product line and leading more than 130 engineers.

“Our vision is for LiveAction to deliver kickass solutions to simplify the network, while providing our team members an awesome personal and professional life.”